Privacy Statement

The information we need and how we use it

When you order, we will require your name, e-mail address, credit/debit card number and card expiry date. Without this information, we will not be able to process your request or notify you of the acceptance of your order.

A contact telephone number may also be required so that we may call you urgently if there is a problem with your order.

We may, unless you advise us otherwise pass this information to our couriers or other agents in case they need to contact you to arrange the processing of your order. As part of our efforts to ensure that you are aware of the latest products/offers, we may also use this information to advise you of any changes to our site. If you would prefer not to receive this information, just send an email to unsuscribe@dadgroup.co.uk.

Please check that you notify us of your preference for each e-mail address that you have given us.

Security of your information Our site uses a secure server software to protect your information when you order or access your account information. This software encrypts all your input before it is sent to us to minimise the risk of them being intercepted before it is received by us. We also follow a tight security procedure as required by Data Protection legislation (The data Protection Act 1998) to protect the information that we store about you from unauthorised access.

We will not pass your details to any other third parties over than those helping us to handle your order.

Internal Confidentiality within DAD UK Ltd

DAD UK Ltd protects your privacy in 4 ways:

  • - Access to customer account information is limited to those who need to complete their work.
  • - We use full login and password controls on our sales control systems.
  • - All full time and part-time employees are required to sign a confidentiality agreement as part of their terms of employment.
  • - Confidentiality and database access controls are reviewed periodically.


Your rights

If, for any reason, you are unsure about the personal and account information held in your name, please contact our customer service team who will be delighted to assist you. They will review your file and up-date the records on the database as required. You can contact our customer service team by email, phone or fax. Alternatively, this information can be checked and reviewed on-line once you have logged-in.


Use of Cookies

Our cookies do not contain any information about you. They are simply used to determine your browser and user preferences for our site. We believe that it greatly assist us in providing you with the service that you expect as a discerning customer and enhance your browsing experience. However if you prefer, your browser software enables you not to accept cookies. You should still be able to use our site.



If you decide to use our site, this signifies that you consent to the collection process of personal information by us for the purpose of administering and dealing order or account, market research, processing your payments, credit card checking and fraud detection as well as for marketing purposes as outlined above. Any changes to our privacy policies will be posted on our site so that you may ensure that you are fully informed of your rights made aware and give you the possibility to make any change to your personal preferences.


Credit card Security

We feel confident that credit card information entered on our site will not be accessible by any unauthorised person or company. Our secure socket layer (SSL) encryption, 128-bit encryption, which is the highest possible.